Our services

Measure

We help our clients understand the effectiveness of their existing digital channels and identify key opportunities.

Develop

We correct issues with analytics, hang ups in the user journey, develop customer targets and create channel content designed for conversion.

Optimize

We provide ongoing insights, keep targets updated, refine user experiences, and develop increasingly effective digital content.

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Client Outcomes

Improved digital conversion across all channels

Increasing the ability of our client’s digital channels to successfully convert consumers is our top priority. Our success is directly tied to the success of our clients.

Enhanced return on paid media

Better defined consumer targets help our clients more effectively engage their paid media agency partners, and our ongoing practice of optimization helps ensure continued improvement.

Refined analytics and customer targeting

Our process addresses any challenges or gaps in measurement, and greatly improves our clients’ abilities to keep their view of the customer up to date.

Next Steps

Learn more about our approach

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Articles and Posts

The Marketing Cloud

In our last article we wrote about some of the challenges that exist regarding both display and search advertising. While the situation is complex, it is certainly very possible to navigate successfully. However, doing this well does require some effort in terms of setting up a data infrastructure. Now we know when you have to […]

Digital Media and its Discontents

Last time we wrote about how to get started on an analysis of your digital media. We’ve done this kind of analysis at varying levels of depth for a number of companies. For those of you who simply haven’t had the opportunity to dig very deeply into your own numbers, we thought we’d share some general […]

DIY Digital Media

If you haven’t had a chance to have a hard look at what is driving the best traffic to your site, then it’s something you’ll want to seriously examine.  Many brands who have established an “always on” digital media budget, and are seeing a steady flow of traffic to their site, assume everything is working […]

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